There are two key factors involved in good search engine optimization.
One of the two is Off-page optimization.
Off-page search engine optimization consists of the factors that cannot be controlled by editing your website: content, Meta-data, navigation, internal linking, etc., on your website. The most important Off-page optimization is link popularity. Our optimization team works aggressively to acquire like-themed websites to link to your site.
Quality and volume of link popularity is important and so is the way they link to your website. Your top keywords will be placed in the link text, this is the key ingredient to in an effect to improve link popularity as it is often known. If link popularity is not included in your search engine optimization plan , your website rankings will not succeed in fierce competition. The combination of great on-page optimization AND off-page optimization in the form of link popularity is in the hope of achieving high ranking position in the search results.